RevLifter’s Intelligent Offer Platform wins first award
It’s been (officially) live for one day, but RevLifter’s Intelligent Offer Platform is already picking up awards.
If you were lucky enough to attend our launch webinar on June 13 - now available to view - you’d have seen how our new technology gives retailers the insight and control they need for profitable growth.
We did however give an earlier demo to a select number of people. One of these was the Convrt Awards, which has awarded RevLifter top prize for Analytics and Intelligence Solutions.
What are the Convrt Awards?
The Convrt Awards celebrate innovation at every level of retail. They reward excellence by tech providers, retailers, and agencies in categories ranging from store design to digital signage, interactive experiences, and eCommerce tools.
This year saw entries from North America, Latin America, Europe, and Asia evaluated on factors including design/experience, application of technology, real-world problem solving, and - of course - innovation.
Judges included Amy Daugherty, Head of US Marketing at Costa Coffee, Alex Genov, Head of Marketing Insights & Customer Research at Zappos, and Poonam Goyal, Senior US Retail Analyst at Bloomberg.
Alongside RevLifter, some of the winners from this year were iGotchaMedia for adidas // MESSI 5, SheerID for Asics, and Outform for H&M.
What it means to win
As one of a handful of winners headquartered the UK, it was great to see our platform rise above the global competition, especially given the strength of entries from the US.
It really is an honor to be featured alongside projects for renowned global brands like adidas, Fanta, and H&M. But winning first prize for Analytics and Intelligence, a major point of focus for our platform, is always a welcomed bonus.
We’ll let our Co-Founder and CEO Simon Bird take it from here:
“Winning in the Analytics and Intelligence category is a massive stamp of approval for the Intelligent Offer Platform. One thing we really wanted to address was a general lack of understanding into which types of promotions actually drive a retailer’s goals.
We truly believe that our technology can help retailers build a sustainable, data-driven approach to serving offers, so this is a big win for RevLifter.”
