RevLifter wins 2x PMAs, including Best Performance Marketing Technology
RevLifter had a night to remember at the 2022 Performance Marketing Awards after scooping two prizes, including Best Performance Marketing Technology.
Several team members headed over to London’s Grosvenor House Hotel on May 18 as the performance marketing industry’s annual award ceremony returned following two years as a virtual event.
From first-hand experience, the in-person format adds an edge to the occasion. There’s the incredible food, the opportunity to reflect on a year’s success with clients and partners, and the small matter of seeing your logo beamed across a gigantic screen not once, but twice, as winners of an award.
Award #1 Best Retail and Ecommerce Campaign, w/ Boohoo and Awin
First, RevLifter claimed Best Retail and Ecommerce Campaign alongside our valued partners, Boohoo and Awin.
This effort focused on driving incremental revenue through a rigorous ‘test-and-learn’ programme on our on-site solution, RevConvert. It reviewed the lengths Boohoo had gone to ensure true ROI on the millions of personalized deals it serves every month.
Given how much of the industry can apply for this one, it was incredible to come out as winners. A big congratulations to all involved at Awin and Boohoo.
Award #2 Best Performance Marketing Technology
Then came the moment that validated everything we’ve done to make RevLifter the best technology monetized on a performance basis.
Winning Best Performance Marketing Technology against the biggest names in the global performance marketing industry shows how RevLifter stacks up in terms of innovation, adoption, and potential.
We truly believe we have provided for brands that want to do more than fire out a ‘10% off’ and accept a lack of personalization and margin. Personalized offers have been tipped for a big future, and we’re still proud to be the only company specializing in their delivery.
Of course, awards like these wouldn’t be possible without our amazing brands. A special mention goes to Elephant, part of Admiral Group, which was quick to pivot to a totally new incentivization method after a change in regulation led to many providers having to switch their approach.
Our entry alongside Elephant was a finalist in the highly competitive Best Finance Campaign, and it’s a winner in our eyes.
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A final thanks to the judges, our clients, and everyone who’s helped RevLifter go from strength to strength over the past year.